It was announced on Monday morning (4/3) that WWE has been sold and will merge with UFC parent company, Endeavor, to form a new publicly traded sports and entertainment company said to be worth $21.4 billion.
The new business will feature current Endeavor CEO, Ari Emanuel, at the helm. Current WWE Executive Chairman, Vince McMahon, will continue to serve in that roll. Dana White will continue to serve as UFC President, and Nick Khan will be WWE President.
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